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— by Trina RimmerCorporate trainingEmployee trainingLearning developmentSales training
Have you ever read a sales or marketing script used for training and thought to yourself, “Who actually says this stuff?” or “No caller is ever that polite and forthcoming.” You’re not alone in being skeptical. Most of us are understandably reluctant to embrace words, processes or ideas that don’t ring true. When the tone, message, or content of training lacks authenticity, learners quickly tune out. And, if your training doesn’t engage learners in a way that allows them to learn through experiencing the consequences of their choices, what’s the point of training them at all?
So how can you incorporate training strategies that ensure the learning experience reaches learners in a way that really connects to their real-world experiences?
I feel a bit like a broken record, but to fully understand the root cause of performance gaps, you need to develop an understanding of the learner’s working environment, including their systems, processes, and operating procedures. Only then will you be able to identify strategies to authentically address needs.
There’s nothing that degrades training’s credibility faster than role-plays with heavily scripted dialog (i.e. featuring civil customer interactions with simple dilemmas) or performance support tools that assume 100 percent system up-time and computer-savvy users. When we focus on portraying a corporate ideal, we sacrifice the opportunity to equip learners with skills that support their real-world performance.
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Trakstar is a multi-product HR software provider helping organizations put the people back in people management. Develop and align your staff through better recruiting and applicant tracking, performance management, and learning management. For a more integrated solution to talent management, check out our website and request a live demonstration today.